Press Center

We love sharing our vision for the future of life event prediction with journalists from all over the globe.


If you’re a member of the media and would like to talk directly with one of our scientists or management team, please contact: janet@lapetussolutions.com

2018/2017 Press Releases


Here you can view or download our recent Press Releases.

Released on 14 February 2019

Gen Re’s NOW App Uses Facial Analytics to Let Consumers Buy Insurance in Minutes.

When it comes to buying insurance, how often do we hear that it’s not the purchase that’s the grudge, but the process?

Cologne, Germany, 14 February 2019 - Gen Re’s NOW app uses facial analytics technology to offer a quicker, easier – and fun – way to purchase Life, Hospital Cash or Accidental Death insurance. The prototype was just launched.

The buying process begins by uploading a selfie from your smartphone. Powered by Lapetus Solutions’ JANUS facial analytics technology, the app then returns an estimate of the user’s age, gender and BMI in an instant. This is followed by a streamlined onboarding process, meaning a policy can be issued to applicants in minutes.

Through the app, policyholders can also manage aspects of their insurance, such as “booking” specific days they want to be covered in the case of Accidental Death insurance.

Talking about the launch of the prototype, Dr. Winfried Heinen, Chairman of the Executive Board of General Reinsurance AG said:

“Gen Re understands the power of innovation and the launch of our NOW app is testament to our commitment to bringing the best ideas in the Insurtech space to our clients in order to develop insurance solutions that meet the expectations of today’s tech-savvy and time-pressed consumers.

A key privilege of being a direct reinsurer is that we get to know our clients and their goals in great detail. Supporting the development of new products and services remains core to the Gen Re promise.”

Read the full Press Release here.

Released on 17 December 2018

Lapetus Solutions awarded $110,000 to begin operations in India.

Lapetus Solutions Inc, (LSI), the science-based AI company developing new ways to predict life events in real time, has been awarded $110,000 by the Andhra Pradesh government in their $1-million Global Startup Challenge. In all, 37 startups from 10 countries competed and the recipients were announced at the concluding session of the Vizag Fintech Festival 2018.

“We are thrilled to be part of India’s technology revolution and look forward to the incredible opportunities for growth that await us there,” said Norvell Miller, LSI’s CEO, when announcing the award. “Our new office in Vizag will be up and running in early 2019,” he continued. “We appreciate the government’s confidence in the ability of our technology to make a significant impact within the country’s life insurance industry.”

Read the full Press Release here.

Released on 09 November 2018

Experience LIOBA by Synpulse - The Digital Onboarding Solution for Life Insurers.

Synpulse Management Consulting has announced the launch of a new product that will change the way life insurers operate. LIOBA, Life Insurance Onboarding Application, is a flexible and customizable solution that enables life insurers to design digital processes that can integrate into multiple systems. LIOBA allows for a scalable transformation by addressing the digital pain points life insurers face today.

LIOBA works with a wide range of third-party integrations that enable our clients to enhance their users’ experience; one of them is Lapetus Solutions Inc. The company integrates science and technology with machine learning to develop tools and platforms that enable industries relying on life event prediction to reduce and replace their dependence on traditional assessment methods with faster, more cost-effective and increasingly accurate results. Lapetus’ Janus platform analyzes a simple ‘selfie’ and instantly returns gender, age, and BMI estimates, as well as smoking classification, helping to engage the customer and speed up the onboarding process.

Read the full Press Release here.

Released on 25 May 2018

Lapetus Solutions joins NVIDIA Inception program.


Lapetus Solutions Inc, (LSI), the AI company developing new ways to predict life events in real time, announced today that it has it has joined the NVIDIA Inception program, which is designed to nurture startups revolutionizing industries with advancements in AI and data sciences.

Read the full Press Release here.

Released on 12 July 2017

Lapetus Solutions launches new Data Collection initiative to support the global expansion of its predictive technologies.


Lapetus Solutions Inc. (LSI) has announced its new SMILe (Smoker Indication and Lifestyle estimation) initiative to increase ground truth data in the development of its sensory analytics algorithms and pave the way for their faster, easier adaptation to global markets. Currently, LSI’s technology can be used to detect the presence of harmful behavioral risk factors, including smoking and BMI, from the analysis of a simple selfie.

Read the full Press Release here.

Released on 27 April 2017

Lapetus Solutions Inc. selected to join startup incubator Plug and Play’s 2017 Insurtech Innovation Platform.

Lapetus Solutions Inc. (LSI) is pleased to announce its selection as one of 24 companies, from an initial field of over 1000, to participate in the Sunnyvale-based Plug and Play Tech Center’s 2017 Insurtech Innovation Platform. As a participant, LSI will gain exposure to leading insurance carriers, brokers and investors interested in partnering with tech startups developing products and services with industry-changing potential.

Read the full Press Release here.

Awards and Recognitions

October 2018

As finalists in the Vizag Fintech Festival, we have just been awarded $110,000 to open an office there.


Read the original article here.

June 2017

We were selected as one of Insurance Thought Leadership’s 6 Innovators to Watch.


Read the original article here.

March 2017

LSI was chosen from a field of over 1000 applicants as one of  24 startups to participate in PlugandPlay’s 2017 Insurtech Innovation Platform.


Read the Press Release here.

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